20 Ltr Mineral Water Jars
In the water-shortage areas, or the "Pure-Water" shortage areas, 20 Ltr Jars are very commonly consumed by citizens. They are also very popularly consumed by institutions. After Covid-19, the demand has increased from the consumers as they are going towards "Storage" of the jars more and more. However, just don't follow those indiamart quotes blindly. Consider these factors while arriving at the investment decision smartly :-
The Hygienic standards
The water factories do need to certify as per the BIS norms, who issues ISI license has laid down certain standards for production units. The standards are really good. Then there is also the fssai, which further ensures the packaging & labeling and there is pollution board which which takes care of the social hygiene.
The Plant Owners Don't Observe them
It's observed that the plant owners, pressurized by their own cash-flow; many a times takes price-decisions in anxiety, which indirectly enforces them to neglect quality measures to be strictly implemented in order to meet the profitability. Over and over, this becomes a habit. This non-observing the quality standard is not over-looked by consumers. Some day or the other, he shifts to another brand. There are brands who take care of this.
No Self Driven Guidelines
In order to meet a "Vision", there will be mission-or missions-Campaigns. Campaigns repeated several times forms another habit, which helps you going closer to your "Vision". The plant owner should setup some kind of standards himself/herself to have an ethical vision, not just profiteering. This is lacking.
Have a Proper Business Plan
Creation of a proper Business Plan with correct, time-spread pricing policy is the key to this. First, when you begin with a resolution to maintain a world-class water factory, your thinking will change, and so the other things.
Share Your Thoughts
Please share your thoughts on what do you feel on this. We also run a special group on Linked-In where we discuss just on this business.
