The Challenges in major 2 areas :-
Drop in Sales :-
No Institutional sales like sales to commercial establishments
Usually Packaged Drinking Water is sold to domestic & commercial establishments like corporates, institutions, Shopping Malls etc. That being totally closed, the sales are affected.
Household Sale also down
This sale is down too, as people , out of insecurity, not keeping a stock of water, consuming less, even if it's summer time.
Distributor Sales Very Low
It also depends upon distributors, who too are facing the same issue as discussed above.
Supplies not Available
Due to the Jar Production units not functioning, the distributors need to maintain the rotation of Jars, making it possible to give just 2 jars maximum per house.
Challenges towards Manpower
Deliveries
Due to the timing restrictions, the delivery of Water Jars is greatly affected. Limited amount of deliveries with limited people only can be made during the period.
Production
As the timing is restricted from 6 AM to 1 PM, it is challenging to run the unit in these times, as commuting from a distant place might take 30-45 minutes to reach for a workman/woman, and it's equally difficult to find a vehicle during this period. Results : Production affected.
Quality Control
Every unit has to observe certain guidelines from the B.I.S. It needs to maintain certain daily, weekly reports at the facility & also has to submit certain monthly, quarterly and annual reports to the B.I.S. It's very crucial to maintain this quality. With less people, chances are there to neglect this.
Machinery Maintenance
Mechanics , if not available, will pose an issue to smooth functioning of the unit, if there is a breakdown. It might unethically inspire a unit owner to bypass the Q.C. in order to meet the demand in whichever way.
Solutions & Opportunities
- Customer Touch Points
It's an opportunity to take your brand to more people , as the number of customers may increase, though not sales. Can build a database for future, when times are alright. This will also increase your profits substantially.
- Ideal Time to develop an App
Through developing a proper Customer Journey Map (CJM) you can visualize the existing process of your sales and develop newer. It needs time, and you have it now. In addition, you also need some phase, like beta to test it on certain number of applications, installations. Once ready, you can implement it in your business, which can be a great additional channel into your business.
- Think of Water ATM as another branding & Delivery Channel
Imagine, if there are your Water ATM's installed at locations. People could come there with their own Jars & get the Jars refilled, and these ATMs can be used with RFID cards & vending Coin Options too. The good news is : They can be maintained through mobile apps. Look at the Water ATM Machine Advantages
